Social Entrepreneurship and Enterprises Fighting Poverty

With shared value between organizations and stakeholders being an important aspect in many companies, there are many examples of beneficial ventures or organizations. For example, Grameen Foundation is a non-profit dedicated to break the cycle of poverty and hunger for women. By having this defined social mission, and using innovation and technology to strengthen their financial security, increase incomes, and create social impact among women in poverty, they are a social entrepreneurship. One advantage of this venture is that they have a high success rate by focusing on their social impact efforts. One disadvantage of this foundation is that they are dependent on their participants’ loans and interest being repaid as well as donations from partners to create revenue for their foundation.

Similar to how the Grameen Foundation uses loans to help women in poverty, TOMS Shoes uses their sales to gift a pair of shoes to a child in need. Their business model is centered around them donation a pair of shoes to one of their partnered humanitarian organization for every pair that is sold from their selection. This business model supports their social mission of helping underprivileged children, making them a social enterprise. One advantage of this organization is that they can have gain more revenue to grow at a faster rate than compared to a social entrepreneurship. One limitation however is that they are not a non-profit, so they do not receive the tax or social benefits that non-profits typically have.

As a marketing major, the social enterprise is more intriguing to me because not only can they market their social mission like a social entrepreneurship, but they can also use their products and/or services as a way to increase awareness and sales. I also think that social enterprises have more opportunities to grow because of their larger sources of revenues.

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