Blanket and Board is a company that sets up picnics for small and large parties around the Pittsburgh area. This type of business model allows for the founders to have strong relationships with their clients and create lasting memories through the personalized picnic experience. One opportunity that Blanket and Board has is expanding their customer base through social media. I would recommend using Tik Tok to reach a variety of market segments around Pittsburgh, and I have this same recommendation for Shareclub in Dublin. One challenge I see with Blanket and Board that Shareclub shares is the limited number of employees. This can be a major downfall when trying to expand, manage, and balance a newer business with the rise of new opportunities.