Positive Technological Advancements

The Market for Assistive Technologies and Commercial Development:  The attached article on the market for assistive technologies has some bold predictions about commercial opportunities.  Given your interest in business (i.e. finance, accounting, marketing, global management, etc.), what commercial opportunity in assistive technologies stands out for you? In assistive technology, the one opportunity that really stands…

Why I’m Here

From this study abroad opportunity, I hope to be able to gain valuable insight into another culture, as well as a better grasp upon how business is conducted across multiple cultures. I am also looking forward to getting ahead in terms of credits to get a jump start on my college education.

A Little Bit About Me

My name is Nico, and I come from a small town in Eastern Pennsylvania called Doylestown about 45 minutes north of Philadelphia. I like listening to rap, watching Netflix, and hiking. I went to New Hope-Solebury High School, renowned for its high performing students and affluent constituency. I enjoy studying volatile markets, and learning about…

The Art of Ads

Positive Advertising Experience in a Targeted Market Segment:  Similar to my Lady GaGa “Something about my cool Pittsburgh guy….” example, describe a time when an advertising campaign did a compelling job appealing to you as a member of a targeted market segment. The advertising campaign for Ford trucks is especially compelling to me because I…

Emerging Technology

Emerging Area of Information Systems (IS) That You Are Familiar With:  Based on the IS-related areas that are identified in these slides, identify one specific emerging area of IS that you already have familiarity and experience with.  What is the value added by this area of IS? Due to my internship with an insurance company,…

A Tale of Two Cheeses

Business Issue with Competing Pressures:  Based on what you see in the three videos, identify a specific issue with competing pressures.  How is a business issue influenced by a social concern?  I’m quite familiar with the issue of regulating certain products based on the quality of production. Like parmigiano-reggiano, bourbon has certain qualities that must…

Why Business?

Majoring in Business – Intellectual Benefits:  When I am really getting into studying or writing a paper, I listen to music that pushes me to think and to sustain this effort over time.  What is your playlist (or other form of art or music) that puts you into this type of zone?  What are you…

Shared Value

Shared Value – People/Planet/Profit:  The shared value approach to analysis for business decision-makers has a conceptual focus through perspectives like the “Triple Bottom Line” – in which a manager reviews how a business model addresses issues of People, Planet and Profit.  Based on what you see in the 55 second video on Thread International, how…

Environment and Industry

The Natural Environment is a Stakeholder of Business Actors:  Based on what you see in the first 4:40 of the Pittsburgh video, how is the natural environment a stakeholder of business actors?  Remember – stakeholders affect and are affected by a business actor’s activities. The environment can be a major stockholder in business and industry…